BRAND OVERVIEW

At M2U NYC, we're more than just a makeup brand – we're a beauty revolution. Born from a passion for inclusivity and empowerment, our mission is to redefine the beauty industry by providing high-quality, skincare-infused makeup at prices that won't break the bank. As an AAPI woman-founded brand, our goal is to create a price-inclusive, ingredient-driven makeup line that caters to all skin tones and types. With a commitment to innovation and excellence, we strive to make every makeup experience not just transformative, but also nurturing for your skin. Join us on our journey to redefine beauty standards and make premium makeup accessible, because everyone deserves to feel confident and radiant!